PROJECT
Socialmind Logo
ROLE
Motion Design
I worked with Socialmind agency to design their logo animation for their uses in videos, courses, social media and other platforms.
Their logo is formed by 3 shapes, which are also their branding mascots/characters. Socialmind wanted to better inform the public of this, so the main goal was to create an animation that would present this.
I also wanted to express what Socialmind does (f.e. creating reels for social media) via the characters, so after the initial intro and revealing the characters, each character has a role, same as people working in the agency. First character is recording, second is holding the film flap and the last one is the actor, creating content.